Comparison
lnk.boo vs Carrd
Carrd builds entire one-page sites. That's great if you need a landing page. But if you just need a link-in-bio? You're using a sledgehammer to hang a picture frame.
Free to build. Two minutes to set up.
Feature by feature
A site builder vs a purpose-built link page.
Free to build. No monthly billing.
You probably don't need a site builder
Carrd is a genuinely good product. It lets you build responsive one-page websites with forms, widgets, and custom code. If you're building a landing page for a product launch or a portfolio with interactive elements, it's a solid choice; designers and freelancers with the time to fiddle with layout often pick it for portfolio work.
But most people searching "carrd for link in bio" don't want any of that. They want a page with their links on it. Maybe some social icons. A nice theme. That's the whole ask.
With Carrd, you're choosing a template, dragging elements around, configuring sections, adjusting spacing. Fifteen minutes later you have a page that works but doesn't have built-in social profile links, doesn't track clicks, and looks decent but generic.
lnk.boo skips all of that. Pick a theme, add your links, arrange your bento grid, done. Two minutes, tops. The page looks good because the themes were designed to look good, not because you spent half an hour fiddling with padding values.
On price
Carrd Pro is $19 per year. That's reasonable for a site builder. You get custom domains, forms, Google Analytics, and a handful of other features that make sense for actual websites. The full link-in-bio with custom domain comparison covers Carrd against the rest of the category.
lnk.boo is free. Every theme, bento grids, rich content blocks, link tracking, social profiles, no platform branding. Your page sits at a random URL like lnk.boo/page-a1b2c3d4 until you decide you want lnk.boo/yourname, which is $1.99 once. No renewal emails. No "your subscription is expiring" banner in three months.
Carrd Free limits you to three sites with a carrd.co subdomain and basic features. It works for a quick test page, but you'll hit the walls fast if you want it to look polished.
When Carrd is the right call
If you need contact forms, custom HTML, third-party widget embeds, or a full landing page with multiple sections and custom domains, use Carrd. It's built for that, and it does it well.
But if you opened this page because you want a link for your Instagram bio, lnk.boo is what you're actually looking for. No site-builder learning curve. No template customization rabbit hole. Just a beautiful page with your links on it.
Carrd Pro at $19/year is technically a recurring annual. The one-time vs subscription comparison covers what that adds up to over five years against lnk.boo's free plan plus optional $1.99 custom URL. On the free-tier-with-analytics question, the free link in bio with analytics breakdown shows where Carrd's free tier sits next to Linktree and Bio.link.
70,000+
link clicks across the platform
1,000+ creators. Running since 2021.
Common questions
Is Carrd better than lnk.boo?
Depends what you need. Carrd is a full one-page site builder. It can do contact forms, custom HTML, multi-section landing pages. But if you just need a link-in-bio page with your links, social profiles, and a clean design, lnk.boo gets you there in under two minutes without any of the setup.
Can lnk.boo do everything Carrd does?
No, and that's the point. Carrd lets you build any kind of one-page site. lnk.boo only does one thing: link-in-bio pages. But it does that one thing with bento grid layouts, polished themes, and social profile integration that you'd have to build from scratch in Carrd.
How much does lnk.boo cost compared to Carrd Pro?
lnk.boo is free to build, publish, and run. A custom URL at lnk.boo/yourname is a one-time $1.99. Carrd Pro is $19 per year, every year. After one year you've spent at most $1.99 with lnk.boo vs $19 with Carrd. After three years, still at most $1.99 vs $57.
Does lnk.boo support custom domains?
Not yet. Your URL is lnk.boo/yourname, which is short enough for most bios. Custom domain support is on the roadmap. If custom domains are your top priority right now, Carrd Pro includes that.
I already built a Carrd page for my bio link. Should I switch?
If your Carrd page is working and you're happy with it, keep it. But if you find yourself spending time tweaking layouts when you just want to update a link, lnk.boo might save you the hassle. Setting up a new page takes about two minutes.
Does lnk.boo have analytics?
lnk.boo tracks link clicks so you can see what your audience actually clicks on. Over 70,000 clicks tracked across the platform. Carrd doesn't include analytics; you'd need to wire up Google Analytics yourself.
Skip the setup
Your link page shouldn't take longer to build than it takes to share.
Free to build. Two minutes to set up.